2025: Top 10 Action Plan for Leaders, Teams & Capability Builders: In 20 seconds As we step into 2025, it’s clear that the fundamentals of trust, empathy, and delivering value remain timeless. However, the tools, methods, and contexts in which we operate are changing...

Navigating the Brave New World of Sales: In 45 seconds Key Insights from the Barrett Event (28/11/24) with Alex Fein, RedBridge and Sue Barrett, Barrett: Erosion of Trust: Alex Fein discussed growing public scepticism toward institutions,...

Trend 12 – Talking AND Walking Integrity: This is Trend 12 from Barrett’s 12 Business and Sales Trends for 2024. You can download the full report here. In 30 seconds Trend 12 highlights the vital fusion of rhetoric and action in upholding...

How Prepared Are B2B Sales Teams for Social Selling?: In 30 seconds B2B sales teams are adopting social selling, but many remain in the early stages of mastering it. Direct phone prospecting still plays a role, particularly for high-value and complex sales,...

Why Team Alignment Is Your Greatest Profit Driver: In 30 seconds Without alignment and between-team collaboration, companies lose more than revenue—they risk losing clients and employee morale. Miscommunication and silos lead to missed deadlines, poor...